When you run a high vibe business it can be tricky to find that sweet spot in your business, where you are reaching more and more dream clients while at the same time keeping your business in integrity and still keeping that personal touch.
I call this space spiritual marketing. This is marketing that feels good, that is aligned to your business and that reaches your dream clients in an effective heart-driven way.
3 WAYS TO EXPAND YOUR REACH WITH SPIRITUAL MARKETING
1 – Get consistent and a schedule that works for you for sharing on social media. What I mean by that is to get some content scheduled to go out on your key social media channels and create a list of priority Facebook groups (if that is part of your marketing plan). Schedule your content for your pages and accounts at the start of the month or week so that you can forget about it and just add to the schedule if you become inspired.
Then create a schedule of a few key Facebook groups you will check into for a few minutes a day, to engage, comment and share.
Once this spiritual marketing is flowing, your can easily create social media time boundaries. This frees up your energy to be more creative and allow some intuitive guidance to flow in around social media. From this centered space (as opposed to hectic which can easily happen on social media) you can ask yourself maybe once a month: what is working here, is this group still in alignment for me or is it time to move on?
This spiritual marketing technique helps to expand your reach because you are not overextending your energy – so when you show up on social media – your dream clients are attracted to you. It helps you to stay grounded and centered in your marketing and to move on when the time is right, again so you are effectively attracting not spinning your wheels.
2 – Look for speaking an interview opportunities. Start off by setting the intention to reach a new, expanded dream audience. Feel what that would feel like. Now I want you to add a new monthly task to your calendar, put aside just an hour each month to look for opportunities to be interviewed or featured on a summit or radio show. Here are a few options to get started:
- Ask about it on social media, start a conversation and put yourself out there
- Search out podcasts, webcasts and radio shows that would be a great fit for you, reach out and be your fabulous self!
- Create a list of possible topics you can speak on/ be interviewed about
3 – Connect with your business besties! Start to really connect with other business owners, who have the same dream audience as you – but offer up a complimentary product or service. Set up a time to chat and get to know them. Be open to a joint opportunity. This might be a webinar, program, it might be you take turns interviewing each other and sharing it with your list and on social media. It might even be that you take turns as a guest presenter for each other’s programs. It doesn’t have to be complicated but can be total gold if you get consistent and start connecting with business besties every few months to see what co-creation magic wants to come through.